Vera Pricing
Prioritized price actions with modeled EUR margin impact, from invoices, costs, and price history you already export. No warehouse project. No deck rebuild before you act.
Weeks of pricing work in hours. Every number traceable.
Cost-margin outliers
Recommendation
Reprice 214 SKUs in Filtration where unit cost rose 12%+ over the last 18 months with no corresponding list price change.
+3.4 pp
Gross margin
EUR 890K
Modeled annual margin
P1
Priority
What You Get
Vera does both. Every question returns a prioritized action list with modeled EUR impact.
"Where is margin leaking in the discount structure?"
Discount Consistency
Bring Industrial segment effective discounts into the 22-25% corridor.
"Which SKUs haven't moved relative to cost changes?"
Stale-Price Flagging
312 parts not revised despite 8%+ cost increase in the last 12 months.
"What should I bring to the quarterly review?"
Combined Recovery Plan
Three workstreams, ranked by margin impact, with assumptions and source rows attached.
The Problem
Expertise is not the bottleneck. Time, tooling, and stakeholder-ready outputs are.
You already have reports. Which prices to change, and by how much, always needs more work.
The gap is packaging: prioritized actions with modeled EUR margin, not another spreadsheet to interpret.
IT needs more infrastructure. Analytics needs more validation time. Commercial just wants to act. Meanwhile the pricing questions pile up.
What Vera is
You ask the business question. Vera selects the right analyses, configures the parameters, and packages the combined output for the room. The analytics are deterministic. The packaging is repeatable.
Dashboards show what happened. Vera delivers what to change and by how much.
Start with exports you already have. No infrastructure prerequisite.
Configure once, rerun when the business changes. The expertise becomes software.
Invoices and price history deliver the first price actions. Product, customer, and market data open analyses for deeper questions. 1 of 4
Invoices, order lines, price history
Hierarchies, Costs, Supersession Chains
Account Segments, Store Footprints, Geographies
Competitor Scrapes, Macro Indices, Local Elasticity
Same analysis every quarter, with one market twist that forces a rebuild. Vera holds the context across cycles.
You know there is leakage in the tail. Proving it in EUR before the review takes weeks you do not have.
You need the margin case approved before Q3. Building it from scratch takes longer than the window allows.
If you cannot trace the number, you cannot sign off. Every line links to method, assumptions, and invoice rows.
Review assumptions, override actions, or adjust parameters before anything ships. Every headline links to pipeline logic and source rows. Overrides are logged on your instance. The math stays rule-based.
Your data powers a dedicated Vera instance only. Built for enterprise security review from day one.
Dedicated instance
Your data stays in your environment. No shared model training.
Rule-based math
AI orchestrates and packages. Deterministic pipelines calculate the numbers.
Override history
Every action can be reviewed, adjusted, and traced back later.
Security review
Built for enterprise scrutiny before production rollout.
Design Partnership
We're looking for key design partners to help shape the product.
Built by B2B pricing practitioners who know the gap between executive question, analytical work, and decision-ready output.
Invoices, costs, and price history into Vera's pricing model.
Prioritized price actions on your data, ready for review.
Bi-weekly feedback as analysis depth increases.